KEDGE Business School MSc Data Analytics for Business
Program overview
This Master of Science programme prepares students to become professionals with the ability to bridge the gap between data specialists and processing techniques and the various business lines. Ultimately, they will be experts in the field of data and the digital transformation of companies.
Curriculum (courses, subject modules)
SEMESTER 1
BOOTCAMP CODE
- Algorithmic
- Python
DIGITALISATION OF COMPANIES
- Digital strategies
- Digitalisation of business processes
- Management styles
- Inbound marketing
- Digital marketing
DATA ORGANISATION
- Data formats
- Data modelling
- Queries
- NoSQL/Hadoop/MapReduce
IMPACTS OF ARTIFICIAL INTELLIGENCE
- Ethics and artificial intelligence
- Legal dimensions of artificial intelligence
- Social impacts
- Economy of artificial intelligence
DATA VISUALISATION
- Descriptive statistics
- Multivariate analysis
- Dashboards
- Time series analysis
MACHINE LEARNING I (FUNDAMENTALS)
- Supervised learning (categorization and regression trees)
- Unsupervised learning (clustering)
- Reinforcement learning (Q-learning)
- Model validation
- Over- and under-fitting
- Cross validation
CONFERENCES, SEMINARS, SOFT SKILLS
SEMESTER 2
AGILE PROJECT MANAGEMENT
- Agile methods
- Management of project teams
- Specific methods and tools
- Customer relations
MACHINE LEARNING II (ADVANCED TECHNIQUES)
- Neural network
- Deep learning
- Random forest and xg boost
- Natural language processing
BUSINESS ANALYTICS
- Linear programming
- Non-linear programming
STOCHASTIC PROCESSES
- Time series and forecasting
- Simulation
BUSINESS AND AI
- AI and new business models
- Starting a new AI business
- Marketing of AI
IMPLEMENTING MACHINE LEARNING IN COMPANIES
- The different types of actors involved
- Information systems aspects
- Setting up a pipeline
- Maintenance and updates of models
CONFERENCES, SEMINARS, SOFT SKILLS
ADDITIONAL PROJECTS
- INTERNATIONAL INTERNSHIP
- This internship allows students to convert their knowledge in data analytics during a 6-month internship in a multinational company.
- FINAL DISSERTATION
- Students select a relevant research question and write an academic assignment. They work closely with an academic supervisor who guides them through the various steps of their research.
Admission conditions
Required diploma(s) :
- Bachelor
Tuition & Fees
Between 17400 and 26900 €
Short Track (4 years + of higher education):
- Level of studies: M1 completed, or an International Bachelor's degree (Bac+4), or an equivalent of 240 ECTS credits,
- English level: TOEIC (785)/ TOEFL IBT 79/ IELTS (6)/Cambridge First (B2)/ Cambridge Advanced (C1)/ Duolingo 105/ PTE 46
*exemption for native English speakers or applicants with at least one year of work experience in an English-speaking country.
Long Track (3 years + of higher education):
- Level of studies: 3 years of higher education attested by a diploma or an equivalent of 180 ECTS credits,
- Level of English: Language score is optional to enter the Long Track, but compulsory to enter the specialisation year of the MSc.
Validation of Personal and Professional Experience (VAPP)
You would like to resume your studies by integrating our MSc, Master of Science even though you do not have the diplomas normally required to access it? The Validation of Personal and Professional Experience (VAPP) allows people who does not have the required qualifications or diplomas to access the different levels of higher education. Find out more about the conditions required.
Employment opportunities & career impact
Annual salary after graduation
- Average Salary : 38 € (EUR)
- Minimum Salary : 34 € (EUR)
- Maximum Salary : 40 € (EUR)
Employment opportunities :
The MSc programme in Data Analytics for Business offers many opportunities in France and abroad, mainly in the fields of digital transformation, artificial intelligence, project management, consulting, etc.
- Project management and project management assistance
- Project manager and product owner
- Consultant, advisor in AI development
- Manager of data scientists
- Business engineer in the field of AI
- Digital transformation
Application Deadlines
MSc in 1 year :
Admission level : International Bachelor's degree (4 years)
Duration : 12 months
Degree : Master of Science
Campus : Bordeaux
Language : English
MSc in 2 years :
Admission level : Bachelor's degree
Duration : 24 months
Degree : Master of Science
Campus : Bordeaux / Marseille / Paris
Language : English
Faculty profiles
Our faculty consists of 192 permanent professors, across 5 academic departments. They are involved in all our educational programmes, our centres of excellence and expertise, business chairs, research projects as well as supporting our students, being involved in our territories and with our partners. KEDGE's faculty invests in education and plays an active role within the academic community.
Campus facilities & Student Life
The school is located on the Talence campus 35 minutes away from the city centre by tram, 25 minutes away by car and around 30 minutes by bicycle.
Spread over 35,000m2, the campus is designed to provide the most innovative facilities to meet students and collaborators' needs.
- La Ruche Library: Spread over 2000m2, the Ruche Library is a haven of knowledge. It offers a true cultural space where students and employees can borrow books, comics, DVDs or board games. You can work between classes alone or in a group. For more privacy, you can book a room through the virtual campus.
- Various catering areas to suit everyone's needs. For lunch on the go or to grab a cup of coffee, you have the K'omptoir with its Starbucks Corner offering a wide range of coffees and snacks. For a leisurely lunch you have the self-service cafeteria which serves healthy set menus. For those bringing their own lunches, there are microwaves at your disposal. From time to time, there are also food trucks serving many different food options within the patio area.
- Co-working areas ideal for group sessions fully equipped with the latest technologies.
- The CA'Store, KEDGE's official association shop which can be found within the entrance hall.
- The main hallway, the heart of the school where different events are hosted such as the Career Fairs (where you will meet with businesses and recruiters in the hope of finding a work placement or internship), the Association Fairs where each association has a stand to present what they are all about and the place where you will be welcome for your oral exams.
- The beehive patio looked after by the association Kedge'bees providing the honey for the school.
- The Career Centre to help with work placements or internships.
- The Ber'kail, the student haven where you can eat, chill and listen to music. You can also play video games, table football, have a drink on the terrace, meet up for a burger or a coffee. The association Ber'kail organises various events such as the 'beer and chill' barbecues, the WEXs (Extreme Weekend) in collaboration with the Adrenaline association to mark the start of the year and the Grand Banquet, a chill out weekend to end the year in style.
- Sports facilities managed by the Sports Society, the Arts Society and sports' coaches.
All students, whether following an undergraduate or postgraduate degree, can benefit from the sports facilities. It is managed by a team of qualified sports professionals always on hand to help and advise. On the Bordeaux campus, you can find:
- A weight-training and cardio room supervised by qualified sports coaches
- A studio facility with organised weekly classes including danse, yoga, fitness, self-defence or meditation
- A gymnasium / hall for the practice of hand-ball, basketball, futsal (indoor football), badminton, volley-ball, ping-pong
- A multi-sports ground with a pitch for the practice of football or to play tennis - Other facilities:
- 49 lecture rooms, language labs, computer rooms, 20 auditoriums with a capacity of 60 to 500 seats for teaching, seminars or meetings.
- A trading room animated by professors and by the finance transaction association.
- The Business Nursery and the Business Accelerator, both dedicated to the entrepreneurship development.