France - Western Europe
International Management
61
***

EM Normandie Business School MSc International Marketing and Business Development

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Program overview

  • 100% English-taught programme with an intercultural approach
  • Benefit from classes given by experts in Marketing, Sales, Purchasing and Procurement, International Affairs, Intercultural Management and Web Marketing
  • Build your own network thanks to business events and company meetings
  • Dual degree: CGE Label and Master’s level approved by France’s Ministry of Higher Education and Research
  • Get your professional qualification from the Chartered Institute of Marketing (CIM)

Curriculum (courses, subject modules)

  • Cross-cultural management
  • International business negotiation
  • International market research
  • E-commerce, webmarketing and mobile marketing
  • New product development
  • Brand and services marketing
  • International development in practice
  • Critical issues in management
  • Digital disruption and industry 4.0
  • Business challenge
  • Cases in ethical and sustainable development or change management and organisational transformation
  • Research methodology and dissertation outline
  • Career path
  • Internship
  • Thesis and oral presentation

Professional experience

  • Business Challenge
  • 4-to-6-month internship in France or internationally

Admission conditions

Required diploma(s) :

  • Bachelor

Tuition & Fees

Between 14500 and 14500 €

Candidates must hold a four-year degree in Higher Education (4-year Bachelor Degree, BBA, Master 1, or equivalent).
Other profiles may be accepted in derogation from these criteria.
Language requirements for non-English-native speakers: IELTS 6, TOEIC 790, TOEFL IBT 83 or proof that English was the candidate’s language of study or work for at least a year.

Tuition fees for the year 2024-2025: €14,500

 

This programme is also available over two years for candidates who hold a three-year in Higher Education level (3-year Bachelor Degree, BMI, licence, or equivalent). Tuition fees on request.

More information about the Two-year MSc Track : 2-year MSc.

Application

  1. Selection based on examination of the application file: seriousness of the application, quality of the academic and/or professional profile.
  2. Remote interview with an academic advisor: to find out more about the applicant, his/her plans and objectives. The admission decision (admitted, refused) is made a few days after the interview.
  3. Admitted candidates receive a formal e-mail inviting them to pay a deposit (deductible from tuition fees), which enables them to reserve their place on the programme and triggers a final letter of acceptance.

Apply online at join.em-normandie.com

Employment opportunities & career impact

Employment opportunities :

Examples of positions

Product Manager, Category Manager, International Brand Manager, International Sales Manager, International Project Manager, International Marketing Consultant, Export/Import Manager, Zone Manager, Business Analyst, Subsidiary Manager, Marketing Manager, Digital Marketer.

Statistics based on the 2023 professional integration survey for 2020, 2021 and 2022 graduates.

  • 83% net employment rate
  • 78% in executive employment
  • 100% on permanent contracts
  • 22% work internationally
  • 60% of students in employment found a job before graduating;
  • 100% of graduates in employment found a job within 6 months
  • 92% satisfied with their first job
  • Average gross annual salary including bonuses in similar roles : €45.900

Example of companies where our graduates work

Mondelez International, Kantarmedia, Procter&Gamble, Thalès, Vivendi, Accor, Cisco international, Hènaff, Lactalis, Bouygues, Havas Media.

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  • Video interview with the program director

  • Additional information / brochure

  • Request info / Application

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